The Business of Fashion

What Happened to the Fashion Podcast Boom?

Brands and retailers launched a panoply of podcasts, with little to show for it in most cases. A new wave of brands have different expectations.

What a ‘K-Shaped Recovery’ Means for Luxury Fashion

This week, everyone will be talking about luxury brands' latest sales results, Raf Simons' first womenswear collection and the return of Brexit.…

The Fashion-Tech Tools Getting a Boost As Covid-19 Takes Hold

As businesses pivot to remote working and e-commerce, specialist digital platforms catering to the fashion industry seem set to grow.

How to Launch an Influencer Brand in 2020

The market for products fronted by social media stars is crowded, but the upside can be massive. What are the ingredients to a successful launch?

Fashion's Multi-Billion Dollar Shapewear War

New brands are capitalising on the rise of body-positive narratives with size- and colour-inclusive shapewear. What does this mean for their wai…

Supreme Lands in San Francisco, Amid Clash of Counterculture and Capitalism

The billion-dollar streetwear label, which has thus far managed its own tension between counterculture roots and private equity-fueled growth, w…

Embedding Innovation in a 350-Year-Old Mill

Through the diverse experiences of three of its employees, BoF discovers how the company culture at Italian mill Vitale Barberis Canonico fuses…

Fashion Loves Carbon Offsets. Are They Enough?

Carbon offsets are a tempting solution to fashion's climate problems, but they're no quick fix for the complex challenges facing the industry.

The Battle for Eyewear Behemoth EssilorLuxottica

This week, everyone will be talking about the fight for control of EssilorLuxottica, the apparel industry's sustainability mission at the Copenh…

Kei Ninomiya: The Latest Star in the Universe of Comme des Garçons

In a rare interview on the eve of his Autumn 2019 show, the designer speaks to BoF about his sharp, romantic and complex work, and his place in…

Valentino’s Plan to Level Up

Can the Italian label turn Pierpaolo Piccioli’s creative acclaim into commercial success and boost its single-digit growth? Chief executive Stef…

Swarovski Opens New ‘Manufaktur’ Alongside Yayoi Kusama Installation

The facility is designed to strengthen Swarovski’s relationships with partners and elevate its brand in the eyes of consumers.

Fashion Editors or Influencers? Sometimes It’s Hard to Tell.

Magazine editors have blanched at the rise of digital influencers, but many have grown their own social media presence from hobby to side hustle.

Is Wandler the Next Street Style ‘It-Brand’?

This month, our Spotlight shines on Wandler, an Amsterdam-based leather goods brand whose bold, architectural handbags have attracted interest f…

Cecilie Bahnsen’s Minimalist Femininity

This month, our Spotlight shines on Copenhagen-based womenswear designer Cecilie Bahnsen, whose artisanal, girlish womenswear label was a finali…

As Versace Denies Virgil Abloh Rumours, What Should Donatella Do Next?

Versace has been seeking a creative director as Versace gears up for significant expansion ahead of a still-planned, albeit significantly delaye…

Miroslava Duma Launches Fashion Tech Lab with $50 Million to Invest

The founder of Buro 24/7 is setting up a hybrid venture that is part investment fund, accelerator and experimental laboratory to commercialise n…

3 Niche Best-Sellers: Magda Butrym, Attico and Saks Potts

Empowered by social media, emerging luxury labels Magda Butrym, Attico and Saks Potts have swiftly become best-sellers at influential stockists.