Visit Denmark’s new AI campaign brings famous icons to life

A new activation campaign from tourism organisation VisitDenmark wants to put the country of LEGO®, ‘hygge’ and H.C. Andersen on the map as the antidote to bucket list tourism. Historical and cultural icons meet ground-breaking technology as Mona Lisa, the Statue of Liberty, and other iconic tourist attractions come to life in humorous videos, carrying a very simple message: Don’t come see me – visit Denmark instead.