TAC invites Gen Z into the road safety convo with the launch of ‘Vanessa’s Place’ via TABOO
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The Transport Accident Commission (TAC) has unveiled Vanessa's Place - a road safety platform taking a fresh approach to engaging young road users. Young people are over-represented in road fatalities, yet they remain one of the hardest groups to reach through traditional road safety messaging. The issue isn't ignorance or apathy - young drivers
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